The Grip

Now more than ever, job seekers are turning to small businesses to further their expertise and broaden their horizons.

The PGA Merchandise Show has been showcasing the newest, most exciting golf innovations for over 65 years. This annual gathering typically takes place in Orlando, Florida but was moved to a virtual online setting for last week’s show due to the COVID-19 pandemic.

This will be the 11th year in a row PURE Grips has attended the PGA Merchandise Show! This year’s event will be quite different, as it will be shifted to an all-virtual format this year, taking place next week: January 26th-29th, 2021.

Spending more time at home in 2020 allowed us to hone in on some new skills and finish projects that we put on the back burner. If your New Year’s Resolution is to become more of a “DIY-er” in 2021, PURE Grips has you covered!

‘Tis the season for gift giving (and the clock is ticking)! Scrambling to find the perfect gift for the golfer on your list?? Check out our picks for the Top 10 Golf Gifts of 2020 that are bound to surprise any golfer!

In the golf community, your local club may be hosting a golf tournament or special event for honoring veterans. If you are not feeling the social or tournament vibe, here are a few more ways to recognize our veterans

Some may say 2020 was all about adapting to change and determining what our “new normal” was. One of the hardest hit by the global pandemic was the sports industry. To see how the world of professional golf was forever changed, we caught up with LPGA Pro and PURE Grips Brand Ambassador, Liz Nagel.

As a proud supporter of Breast Cancer Awareness, we want to encourage you to join the fight against breast cancer by wearing pink this month! Here are a few fashion tips to help you “tee up” your pink pride for October!

Most golfers play for the fun and competitiveness of the game. But golf offers tremendous mental and physical health benefits too!