The Grip

Golf “Fore” The Health of It
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Golf “Fore” The Health of It

Most golfers play for the fun and competitiveness of the game. But golf offers tremendous mental and physical health benefits too!
Keeping it Clean on the Golf Course
GOLF

Keeping it Clean on the Golf Course

We all love the game of golf and want to continue to enjoy it while minimizing possible exposure to COVID-19. Here are a few ways you can help keep yourself and others safe during your next golf outing.
7 Lucky Strokes on the Golf Course
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7 Lucky Strokes on the Golf Course

Feeling lucky this St. Patrick’s day? Your worst shot may become your best shot... at least that was the case for these golfers! Check out these 7 fortunate golfers who got a lucky break on the course and came out on top!
New Year, New Rounds! Exciting New Golf Courses Expected to Open in 2020
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New Year, New Rounds! Exciting New Golf Courses Expected to Open in 2020

A new year means new golf courses, and they are popping up in some of the most scenic locations! If your New Year’s resolution involves discovering new links, you’ll want to check out these exciting new golf courses expected to open in 2020
The Gift of Golf: 6 Things Golf Makes Us Thankful For
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The Gift of Golf: 6 Things Golf Makes Us Thankful For

Thanksgiving is a time for reflecting on what we are most thankful for in our lives. If you are a golf enthusiast, this is the time of year to show gratitude for your golf outings while stuffing your face with pumpkin pie.
Winter Wear: Layers for Winter Players
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Winter Wear: Layers for Winter Players

True golfers are always in pursuit of improving their game... all year-round. If you're the kind of golfer, we’ve got a few tips to keep your game "on par."
5 Frightening Golf Course Holes to Play This Halloween
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5 Frightening Golf Course Holes to Play This Halloween

Not all golf courses are illuminated with rainbows and sunshine. Some holes appear simple but around a corner they may reveal a frightening fairway lined water hazards or scary sand traps.

pure accessories

Not just grips

Grips are "our game", but that's not all! Check oout our PURE Accessories for installation tools and other on the course extras.

Free shipping

Free shipping on all orders within the USA